Lobon Sportswear

Lobon Sportswear is a clothing brand featured in Grand Theft Auto V and Grand Theft Auto Online. In Los Santos, the company forms part of Devin Weston Holdings. Its name appears as a sponsor of the Tennis Beach tournament at Vespucci Beach, linking the brand to the event held on the beachfront courts. The available material identifies Lobon as a sportswear label rather than describing any wider range of stores or services.

Michael De Santa can buy Lobon Sportswear clothing from accessible Sub Urban outlets in Grand Theft Auto V. The items available under the brand are tennis shorts and sweater vests. These garments place Lobon among the labels sold through the Sub Urban clothing chain, while its Tennis Beach sponsorship connects its name with tennis in Vespucci Beach.

Lobon Sportswear is due to appear in Grand Theft Auto VI. In the first trailer, a billboard for the We Have Shoes footwear store displays logos that suggest the retailer carries Lobon Sportswear shoes. The publicly shown material does not establish more about the brand's role in Vice City or the range of Lobon products that We Have Shoes may sell.