Willard

Willard is an American automotive manufacturer in the HD Universe. It uses a shield-shaped emblem with a wavy line across its centre. Its known range consists largely of luxury vehicles styled after cars from the middle and later decades of the 20th century. The manufacturer remains active, with an association to Liberty City, Liberty.

The Faction carries a rear plate holder marked "Liberty City Willard". The marking indicates that a Willard dealership operates, or previously operated, in Liberty City. Beyond that plate holder, the available material does not establish the dealership's location, its history or the scope of Willard's operations in the city.

Willard appears in material for Grand Theft Auto VI through an official Vice City screenshot. A red sedan is seen from the rear, and the badge on its trunk appears to be Willard's. The screenshot does not identify the vehicle's model or provide further details about the manufacturer in Vice City.